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Category: Technology & Trends

Online Business Tool Recommendations

Online Business Tool Recommendations

One of our goals is to help organizations succeed and that means sharing tools, tips and tricks that we’ve found helpful for our clients as well as ourselves. While we can custom program most things, we’re humble enough to realize that a successful solution may already exist and we don’t need to reinvent the wheel. What are some of the tools you use and would recommend to others? Share or comment below! Billing Freshbooks – this accounting system helps us…

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How to Optimize your Website & Business Listings for Voice Search

How to Optimize your Website & Business Listings for Voice Search

Siri, Cortana, Alexa, Echo… most of us already know who they are and call upon their help on a daily basis. Voice activated technology for smartphones, personal home assistants, game consoles, and even day-to-day appliances have been overwhelmingly on the rise. These “smart” devices allow users to ask a device a question through a digital assistant who in turn delivers the desired information at lightning speed. How does voice search affect businesses? By 2020, ComScore estimates that 50% of searches…

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Is your website ADA compliant?

Is your website ADA compliant?

The Americans with Disabilities Act was instituted in 1990 – long before the Internet was a thing. At that time public locations were required to provide “full and equal enjoyment of goods, services, privileges, advantages or accommodations” for people with disabilities. The law was amended in 2010 to include electronic technology and information technology. Since then the Internet has grown into the behemoth we know today and many high-profile companies have been taken to court due to their online presence…

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Do I need a mobile app for my business?

Do I need a mobile app for my business?

We’ve heard it several times – a business owner calls asking for a mobile app when they really don’t need one. We’re all for programming something fabulous, but we also like to give our current and potential clients good advice when they are considering an addition to their online presence. Most companies already have websites or even a Facebook page which suits their purpose. If they have a responsive website, then even better! Responsive sites are searchable via the Internet…

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Google’s Quest for a More Secure Web

Google’s Quest for a More Secure Web

Last year, Google Chrome started labeling sites without an HTTPS as non-secure. This mostly affected sites that gathered personal data such as credit cards and social security numbers: Google is now upping the ante and pushing for sites with any type of form to enable HTTPS by October of this year. This means if your site has a simple contact form or even a basic site search, you will need to upgrade to a secure site if you don’t want…

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Facebook is determined to make users civically engaged with new “Town Hall” feature

Facebook is determined to make users civically engaged with new “Town Hall” feature

During the 2016 election we saw the spread of fake news on social media, the misrepresentation of facts was so overwhelming that we felt compelled to write an entire blog about it. Since then Facebook and other social media sites have been determined to work on their algorithms and carefully vet people using their services. Mark Zuckerberg has exercised his voice and power to become somewhat of a philanthropist. Last month he published an extensive manifesto via Facebook where in…

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Microsoft breaks up with Internet Explorer

Microsoft breaks up with Internet Explorer

A few weeks ago Microsoft decided to end its support of Internet Explorer 10 and all versions previous. Internet Explorer 11 is the last and the only version that Microsoft still supports. Internet Explorer 11 still offers improved security, increased performance, better backward compatibility and support for web standards that helps most sites operate. If you are using Microsoft 10 don’t worry IE11 will continue to be supported. Now that Microsoft has deemed Internet Explorer at its end of life…

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Give and Let Live

Give and Let Live

Tis the time of year to give to organizations and other less fortunate, and if you were thinking about giving to an organization soon, today is the perfect day to do so. The Tuesday after Black Friday and Cyber Monday has been dubbed Giving Tuesday. Giving is great but you also want to make sure that your donation is going to the right place so we have outlined a few things to keep in mind while you’re giving. Do your…

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The Holidays are for Snapchat

The Holidays are for Snapchat

The holidays are a time for family, food, drinks and posting all of it on Instagram, right? And if you don’t post your holiday festivities they might as well not have happened. I cannot recollect a time that I didn’t document my life on social media. At 14 I armed myself with a digital camera and a Myspace profile to give my friends and strangers an all access pass to my life, doing that has never seemed weird or out…

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Facebook and Google Make It Harder to Distribute Fake News

Facebook and Google Make It Harder to Distribute Fake News

It doesn’t matter what side of the Presidential election you were on, one thing that we can agree on is how much social media and fake news impacted the decisions of many voters. Google and Facebook now realize that having incorrect information is just as bad as having none and they are working together to ban fake news sites from their platforms. The U.S election was extremely popular on social media and the closer we got to November 8th the…

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