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Category: Google Analytics

Are the Ghosts of Christmas Past and Present Haunting your Google Analytics?

Are the Ghosts of Christmas Past and Present Haunting your Google Analytics?

If you’re in charge of your company’s Google Analytics reports, then you may or may not have heard about ghost spam. If you’ve heard of it, and are currently battling it – we salute you. Ghost spam hijacks your Google Analytics ID (ex: UA-XXXXXXX-XX) and plops a fake visit in your analytics report. These visits don’t interact with your site at all, however, they bypass your site by requests of HTTP interactions to Google’s servers saying they did. This is…

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